Truly steep! The Kitzbühel Cycling Marathon is one of the most unique challenges in cycling – and DOWE SPORTSWEAR was there as an exhibitor for the second time in 2026.
Against the impressive backdrop of the Kitzbühel Alps, we were able to welcome numerous participants, teams, and cycling enthusiasts to our stand and showcase our latest bikewear. It was a weekend filled with great conversations, exciting encounters, and a whole lot of passion for cycling.
Out and about in DOWE since 2026
This year, we had the privilege of equipping the Kitzbühel Cycling Marathon crew with custom DOWE apparel. For us, this was a first, important step in a partnership that we will continue to expand together in the coming years.
Starting in 2027, DOWE SPORTSWEAR will be the official clothing supplier for the Kitzbühel Cycling Marathon.
We are particularly looking forward to this: in the future, finishers of the Kitzbühel Cycling Marathon will enjoy a high-quality, high-end cycling jersey from DOWE SPORTSWEAR.
A finisher jersey that lives up to the challenge
Those who finish the Kitzbühel Cycling Marathon have achieved something extraordinary. Accordingly, the finisher jersey should be more than just a souvenir of the event.
Drawing on our experience in developing functional cycling apparel, we combine premium materials, an athletic fit, performance, and comfort with a custom design created specifically for the Kitzbühel Cycling Marathon.
This results in a true performance jersey that earns its place on the bike even after the event – while also serving as a reminder of a very special day in the mountains.
See you in 2027!


